Telegram recently revealed some new ways for content creators to earn money on its platform, highlighting their latest feature: monthly paid subscriptions. Users can now purchase these subscriptions with Telegram’s digital currency, Stars, to access exclusive content from their favorite creators.
With this update, creators can generate invite links for users to join a channel in exchange for a monthly fee paid in Stars. Essentially, it’s a model that resembles platforms like Patreon, where creators charge for additional or early access to their content. Creators have the flexibility to set their own prices and can convert their Stars into Toncoin cryptocurrency rewards or opt for subsidized ads. Telegram takes a cut from these transactions, though the exact commission hasn’t been specified yet.
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In addition, Telegram is rolling out a new feature called Star Reactions, enabling users to support their favorite creators directly. This feature is quite similar to YouTube’s “Super Thanks” or X’s Tips, with creators receiving 100% of the Stars given through these reactions.
These developments are part of Telegram’s ongoing efforts to help creators monetize their content. Just last month, they allowed creators to share paid content on their channels, and a few months back, they introduced ad revenue sharing with creators.
FAQs:
1. How do creators set up these paid subscriptions on Telegram?
Creators can create invite links that users pay for using Stars to access their channels or exclusive content. The process is similar to setting up any subscription service, with the added benefit of using Telegram’s digital currency.
2. What percentage does Telegram take from transactions involving Stars?
While Telegram has confirmed they take a commission from transactions involving Stars, they haven’t yet disclosed the exact percentage.
3. How can users support their favorite creators with Star Reactions?
Users can send Stars directly through Star Reactions, with 100% of those Stars going to the creators. It’s a simple way to show support without needing a full subscription.
conclusion
Telegram’s new features come as the platform continues to grow, recently hitting 950 million active users. They’re on track to cross the 1 billion mark by the end of the year. The company, founded by Pavel Durov, has also hinted at becoming profitable next year and might even consider going public.
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